Farmers received smaller share of the price consumers paid for fresh tomatoes in 2021 than in 2020

This is a combined line graph showing the farm share and a bar graph showing the farm price and retail price for fresh tomatoes from 2007 to 2021.

The farm share of the retail price of fresh, field-grown tomatoes—the ratio of what farmers received to what consumers paid per pound in grocery stores—fell from 43 percent in 2020 to 36 percent in 2021. While the national, monthly average price of such tomatoes at grocery stores fell 11 cents to $1.85 per pound in 2021, the monthly average price received by farmers simultaneously fell 16 cents to $0.56 per pound. As part of calculating the farm share, the USDA, Economic Research Service (ERS) assumes that farmers supply a little less than 1.2 pounds of fresh tomatoes for each pound sold at retail, as 15 percent of the fresh tomatoes shipped to grocery stores is lost through spoilage or is otherwise damaged. Farm prices for tomatoes were lower in 2021 as U.S. domestic production of all types of fresh-market tomatoes rose 1.3 percent. This came despite a 4-percent decline in overall fresh vegetable production caused partly by extreme heat in growing regions. More information on ERS’s farm share data can be found in the Price Spreads from Farm to Consumer data product, updated June 3, 2022.

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